Out of the two videos chosen I found that the playstation advert as the most boring advert ever its was so dull and weird. Were as the xbox 360 advert was so much happier and lively. The music on the playstation was dull and to formal for what the product is plus the voice over was very formal almost like advertising a new love film. But contrasting on that was xbox 360 with there happy dominos song by the big pink a band that most youths recognize and can relate too. Once again xbox 360 have applied to there specific target market were as playstation are trying to make gaming more formal which doesn't really work so in my opinion i prefer xbox's advert